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Orality and Literacy: The Technologizing of the Word

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Walter J. OngPaperback, 264 pages30th Anniversary Edition   Walter J. Ong’s classic work provides a fascinating insight into the social effects of ...

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Understanding Media

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Marshall McLuhan Paperback 9780415253970   When Marshall McLuhan first coined the phrases "global village" and "the medium is the message" in 1964,...

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